LinkedIn Management for Life Science Companies
Many life science companies know they should be more active on LinkedIn. The challenge is finding the time.
Your scientists are focused on research. Your commercial team is focused on customers. Yet visibility matters. The companies that consistently share expertise, industry insight, product developments, and commercial progress are often the companies that stay front of mind when opportunities arise.
At Pivotal Scientific, we help life science companies build a professional LinkedIn presence that supports broader commercial objectives. Whether your goal is strengthening distributor relationships, generating enquiries, supporting recruitment, increasing event visibility, or preparing for future growth, we create content that reflects both the science and the commercial side of your business.
Why Pivotal Scientific?
Unlike generalist social media agencies, our team understands the life science industry. Our consultants have worked across antibodies, proteins, assays, diagnostics, molecular biology tools and research reagents.
We understand the audiences you are trying to reach and the challenges involved in communicating technical products to commercial buyers.
Your Strategy First
Many life science companies know they should be more active on LinkedIn. The challenge is ensuring that the activity contributes to a wider commercial objective rather than becoming another marketing task.
Before creating content, we work with you to understand your business goals, target audiences, key messages, and current marketing plan. This allows us to build a content strategy that supports the wider objectives of the business. For example:
- Supporting a product launch
- Strengthening distributor & OEM relationships
- Increasing awareness before a conference
- Thought leadership
By aligning LinkedIn activity with your broader marketing and commercial strategy, every piece of content has a purpose and contributes towards a larger goal.
What We Manage
When you sign up for our LinkedIn management service, you’ll be assigned an account manager who will take the time to understand your business, commercial goals, target audience, and key messages.
Your account manager will oversee the planning, creation, and publishing of content, with every post developed to showcase your expertise, strengthen your market presence, and support your business objectives. Our services include:
- Scientific content planning & writing
- Graphic design
- Technical summaries
- Event promotion
- Thought leadership content
- Reporting
How long are your contracts?
ResponseOur contracts offer flexibility to suit your needs. You can choose a term ranging from 6 months to 36 months. This allows you to select the contract length that best aligns with your project timeline and budget.
Are there any setup fees?
ResponseNo, there are no setup fees, either a one-time payment or a monthly payment plan.
Do we need to provide content?
ResponseWe would request we receive your marketing plan as we will use this as a base for your social media plan. This ensures one concise message is being released to the customer. Product or specific technical information unique to you and your images will be requested but composing of posts will be managed by us.
Will you need access to our LinkedIn company account?
ResponseYes, we will request admin access to LinkedIn. The account will be added to our social media management software. This will help our team plan and manage the account better.