About Strivenn
Strivenn is a life science marketing consultancy that helps biotech teams better understand their customers and make stronger commercial decisions using AI. Through tools like PersonaAI, Strivenn enables companies to train a personal AI persona using real data about their target audience, by using buyer profiles, customer interviews, and market insight. Teams can then use this AI persona to test marketing campaigns, challenge positioning, prepare for sales conversations, and stress-test go-to-market strategy before launch.
Alongside its AI tools, Strivenn supports organisations with practical go-to-market strategy and responsible AI adoption, helping product, marketing, and sales teams work with greater confidence and clarity. The company is led by founder Matt Wilkinson, a BSI-certified AI Management Systems Practitioner who combines scientific training with hands-on commercial experience.
How it works
- Gather intelligence – You provide 5-10 LinkedIn profiles, customer interviews, purchase behaviours, publications and your value proposition for this persona.
- We build PersonaAI – We train a custom GPT on your buyer intelligence, pain points, motivations, objections and decision criteria. Typically delivered within 48 hours.
- Question and challenge – Ask PersonaAI anything. Test messaging. Role-play sales conversations.
- Evolve as you learn – Update PersonaAI with new customer insights, win-loss data and market feedback. Intelligence compounds instead of expiring.
What you get
- Custom GPT persona – trained synthetic customer accessible via ChatGPT interface.
- Source PDF – comprehensive persona document for reference and onboarding.
Instant access – no deployment, no integration – just start asking questions. - Message testing – validate positioning, claims and campaign angles on demand.
- Sales call prep – role-play conversations and anticipate stakeholder objections.
- Strategy validation – stress-test product decisions and go-to-market approaches.
- Living intelligence – update and refine as you gather more customer data.
Unit 15, No. 2 Bulrushes, Business Park, Coombe Hill Road, East Grinstead, RH19 4LZ, UK
