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Access to the Chinese Market

Our fully managed Biomart service provides a unique opportunity to reach greater target audiences and help promote your products and services.

Chinese Keyboard

Grow your sales in China via Biomart

Biomart is an online Chinese web portal with over 5.5 million members and more than 30,000 registered companies.

Setting up an account on Biomart is one of the most cost-efficient options to promote your brand and product catalogue in China without setting up a .cn website. (Attaining a .cn domain requires you to be a Chinese citizen or have a registered company in China). Alongside promotional work from your distributors, you can set up your own ‘mini website’ in China with a focus on your brand. Biomart is indexed by Baidu (Chinese search engine) therefore allowing your products to reach an even greater target audience.

As a Biomart users you can promote your life science products and services to professional and academic visitors. Biomart is one of the most prominent scientific online platforms attracting thousands of visitors each month looking to view product information. Once an account is set up, researchers can view your product catalogue and learn more about your company. They are directed to one of your Chinese distributors to purchase, all managed by the Pivotal Scientific team.

Biomart Web Page

Effortless account management

Our Biomart service involves a complete end-to-end process managed by your Account Manager located in the UK and with our Portal Manager, in China. PSL's Portal Manager has a long-standing relationship with Biomart. They will ensure your account is set up correctly, implement account updates and respond to customer inquiries via the Biomart chat feature in local time.

Our service covers:

  • 1 year paid registration to Biomart
  • Account set-up
  • Ongoing addition of marketing content (technical information, promotional banners)
  • Responding to customer inquiries
  • Product catalogue updates
  • Quarterly reports showing key performance metrics